The All-in-One Command Center for Your Detailing Business.
Swirl is the CRM built for auto detailers, PPF, tint, and vinyl shops. Stop juggling apps. Automate your follow-ups, customize your workflow, and book more high-ticket jobs.
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A Smarter Way to Run Your Shop
From the first call to the final shine, Swirl has you covered.

Build Your Perfect Workflow
Stop forcing your business into someone else's software. With our fully customizable pipeline, you can create, rename, and reorder your sales stages and statuses to match your exact process. From 'Initial Wash' to 'Ceramic Coating Follow-up,' Swirl adapts to you.

Put Follow-ups on Autopilot
Never let a lead go cold again. Our new Automation Dashboard lets you create powerful rules. Automatically schedule follow-up tasks based on your custom business hours, send win-back reminders for lost leads, and schedule post-job satisfaction checks without lifting a finger.

Never Miss a Task
Stay on top of your day with the "Today's Agenda" widget. Get a smart daily digest of your automated follow-ups and receive real-time alerts for your time-sensitive, manually-scheduled appointments, ensuring nothing falls through the cracks.

Capture Every Lead
Turn your website into a booking machine. Create custom forms to capture all the details you need—from vehicle make and model to the specific PPF package they're interested in. Or, connect your existing forms with our smart webhooks.

Centralized Client Management
See the full history for every client and vehicle. View all past interactions, upcoming tasks, and original submission data in one clean interface. Convert a "Won" lead into a permanent customer to track repeat business and upsell new services like a pro.

A Command Center for Your Business
Manage everything from a single, powerful Admin dashboard. Onboard your team, customize your sales pipeline, and fine-tune your automation rules. Swirl gives you the controls to run your entire business, your way.

Smart Scheduling
View your entire shop's schedule at a glance. Book appointments, link them directly to a customer and vehicle, and avoid double-bookings. Our system is designed to handle everything from a single-stage polish to a multi-day PPF installation.

In-depth Analytics
Make smarter business decisions with actionable data. See which lead sources are most profitable, which of your services are in highest demand, and track your sales cycle velocity to understand exactly how your shop is performing.

Invoicing & Payments Coming Soon!
Stop chasing payments. Create professional invoices with your detailing packages and accept online payments directly through Swirl with our upcoming Stripe integration. Get paid faster and simplify your accounting.
Everything You Need, Nothing You Don't
From lead capture to job completion, Swirl is the ultimate tool for detailers.
- ✔ Customizable Sales Pipeline
- ✔ Automated Task Creation
- ✔ Business Hours & Timezone Support
- ✔ Daily Digest & Real-Time Notifications
- ✔ Lead & Customer Management
- ✔ Embeddable Web Forms & Webhooks
- ✔ Team Management & Roles
- ✔ In-depth Sales Analytics
- ✔ Smart Scheduling Calendar
Simple, Transparent Pricing
Choose the plan that's right for your shop. No hidden fees, no surprises.
Pricing Plans Coming Soon!
Ready to Grow Your Detailing Shop?
Stop letting valuable leads dry up. Take control of your business and spend more time doing what you love—detailing cars.
Start Your Free Trial